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June 8, 2011

Facebook has launched a new feature for photo tagging that is sure to make brands and celebs happy. Now, you can tag photos with a brand, product, company or person’s Facebook page, similar to the way you tag your friends in photos.


Facebook says that a Page can be tagged anywhere that someone can view a photo in the photo viewer. Tagged photos will appear in the Photos tab of a Page, rather than on that Page’s Wall and a Page can be tagged by anyone on Facebook, not just people who have liked a Page. For now, the feature is restricted to pages that fall into the people, brands and product categories.


This move could definitely be beneficial to certain brands. The feature is an opportunity for brands, in particular, to attach their name to photos where their products or name make a presence.
For those who concerned about their privacy, Facebook assures that privacy settings will be same as usual; if your photos are visible to everyone and if your photos are set to “only friends,” only friends will be able to check out that picture.

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