We all understand that content is very important but creating new content regularly, often is a difficult task for many of us. When you keep writing for a certain period you might not find a flow of new topics to compose. To overcome this situation, in this Web 2.0 era , we look upon user generated content for our websites.
So what defines User Generated Content ? Well, it can be of any form, varying based on the type of website you own , as listed below :
- Posts and Threads on Forums and Message Boards
- Guest comments on Blogs
- Guest submitted blogs and articles
- Reviews and Ratings of products sold
- Testimonials and Reviews on services rendered
- Link suggestions and submissions on a business Directory
- Adverts posted on a Classified website
- Fan art and Pictures submitted on gallery websites
- Sample flash animations or Code samples on repository / code banks
- Additions and Edits on Wikis
- Applications submitted on sites like Facebook , Orkut
- and many more …
It is true that getting user generated content is a not that easy. Primarily because people are not that energetic to write and comment unless it benefits them back. You require reaching up with techniques in order to make them feel interested to comment or contribute on your site.
If your website is new then you have to keep patience. Don’t anticipate persons to reach and comment in overnight. You primarily require to compose consistently with new topics ( in the case of Blogs) as if you are the only user of your site. If you can extend this for at least 6 months, slowly and steadily with some promotion , users will come trickling in.
Here are 5 quick and easy ways to encourage UGC ( User Generated Content ) on Blogs .
- Make creative posts – Create controversy – try to have motivating discussions by composing about things that is probable to rile up readers’ sentiments or divide opinion. Don’t habitually compose what your readers desire to hear. Be bold to put your own attitude there.
- Be graphic , 1 picture says a thousand words – Collect and acquire meaningful graphics and if necessary create your own imagery or graphs to analyse and discuss in more detail. Who knows , some of your readers may find it interesting enough to link your graphic / credit you for it. Keeping on the context , if an image is interesting , imagine what effect a video can have . Create your own videos , upload on your own site or video sharing websites and help your visitors understand in more ease.
- Create Lists … people love lists . Not only lists help all of us to get the primary points of your discussion , but also end up in other peoples lists 🙂
- Be the first to comment – Change the wording on blogs from ‘no comments’ to ‘be the first to comment‘ – No comments sounds like as if your website receives no visitors whatsoever , where as Be the first to comment , makes the same status more coveted .
- Be Proactive – Be proactive and reply to remarks left on your blog. Your readers deserve all the attention you can give them. Rest assured reciprocation will come towards you and the blog. And if you can, visit other related blogs,forums and apply for co-authoring and request them to return the favour.